Experience

I consulted on initial brand engagements, helped to plan out and scope human-centered approaches to digital as well as support ongoing web and application projects for the consumer product, financial, healthcare, and restaurant industries. This work included focus groups, ethnography, contextual inquiries, qualitative interviews, design thinking/co-design facilitation, architecture, requirements building, content strategy, and testing. In my downtime, I worked to redesign Barkley’s approach to the customer journey and educate others on my passion project, the business case for digital accessibility.

Moving from large-scale enterprise applications and transitioning into consumer-facing agency work with 40Digits, I managed the guiding strategy, quality oversight, and resource allocation for our eight-member Experience Team. While balancing client projects and employee growth, I developed and implemented team hiring practices, a new culture-focussed approach to employee onboarding, and worked to establish formalized internal processes for the design and build of accessible experiences. As a UX Lead, I pitched, scoped, executed, and presented strategies for projects ranging from complex healthcare service design for Blue Cross Blue Shield of Kansas City to planning and designing Spirit Airlines’ digital experience.

At LevelFive, I had the privilege of being exposed to a wide variety of enterprise solution design projects that ultimately helped shape my approach to building complex digital experiences. I worked collaboratively alongside stakeholders and multidisciplinary teams to research, plan, and design products with the end user in mind. Diving into the agency’s work with BNSF Railway, I conducted field research of the car sorting and repair systems and operations at intermodal locations in order to inform and design a better, more usable internal set of applications. While most of my time was spent on internal-facing products for large national clients, I also designed engaging consumer-facing sites for Garmen, Cerner, and Sprint.

Researched, planned, and designed full brand identity systems and digital experiences. Balanced stakeholder and user needs to create a compelling online presence for consumer and non-profit clients through web, applications, and multi-channel marketing pieces.